In episode 13 of the Acceleration Economy Minute, Kieron Allen discusses the importance of developing use cases for immersive technologies.
00:09 — Acceleration Economy analyst Janet Schijns recently published an analysis called “How the Metaverse Will Revolutionize the Services Ecosystem.” Janet identifies specific metaverse use cases that correspond to the services ecosystem.
00:57 — Many companies have been viewing the Metaverse in a way that reflects the lack of longevity in the technology. The hype around the Metaverse is waning and being replaced by a focus on immersive technologies.
01:28 — It is important to shift the lexicon from the metaverse towards immersive technologies, which are here to stay. Businesses are recognizing that to support the introduction of immersive technologies into their organizations, they must identify a use case that appeals to customers.
02:08 — The metaverse is the next iteration of what the internet could become. Now is the time to focus on immersive technologies and what they can do to accelerate businesses.
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