Each month, Tony Uphoff, CXO advisor, and turnaround and growth expert, joins Cloud Wars Live for a recurring segment. “Uphoff on Industry” explores the innovations, upheavals, and breakthroughs reshaping the world of manufacturing and industrial markets. In this episode, Bob and Tony outline the “step change” taking place in the tech world today, as companies look to industry clouds and other software to not just serve functions, but also transform businesses themselves.
Episode 35 | Industry Clouds & Market Shifts
The Big Themes:
- The embrace of vertical approaches is bigger than go-to-market: companies are looking to software not just to address functional problems, but to solve business challenges and transform business models
- Massive internal reorganizations are coming: in addition to new and surprising partnerships like Microsoft and Oracle on multi-cloud, Tony expects both customer and vendors to deeply evolve their structures and operations
- Merger of supply and demand chains is a key example: Professor Luyi Yang in his fireside chat at Cloud Wars Expo talked about “demand distortion events,” and the need to knock down silos to better serve today’s customers.
The Big Quote: “Oftentimes, market transitions are sort of so obvious, they’re happening before your very eyes, and then you wake up and you go, ‘Oh, I should have paid attention to this.'”