Welcome to the Cloud Wars Minute — your daily news and commentary show, hosted by Cloud Wars Founder, Bob Evans. The next three minutes are packed with insights and perspectives around the “reimagination machine” that is the Cloud! Today’s Topic: How the Cloud Database Competitive Landscape Will Evolve in 2022.
0:20 – Guest host John Foley says that he’s going to talk about the technology that’s at the core of “the greatest growth market the world has ever known,” cloud database platforms. These platforms handle petabytes of data and power the world’s leading enterprise-cloud vendors. And there are three main groups of vendors in the cloud database competitive landscape.
0:44 – The first bucket of cloud database vendors are the long-established providers with years of enterprise experience: Oracle, IBM, SAP, Teradata, and others. The second group is made up of “challengers” with new cloud-native technologies: Databricks, Cockroach Labs, Snowflake, and others. And finally, there are the Big Three at the top of the Cloud Wars Top 10 rankings: Microsoft, Amazon, and Google Cloud.
1:15 – John expects that the Big Three are going to play an even bigger role in the cloud database market in the year ahead, by pressing their unique competitive advantages. Those advantages include powerful innovation pipelines, overarching architectures that allow for easy integration, existing portfolios of purpose-built databases, and more.
2:10 – So where is all this headed? As customers are looking for more powerful, flexible tools to advance their data strategies, vendors are answering by offering expanded and unprecedented new products and solutions.
2:25 – The Acceleration Economy team will be digging into what comes next for the cloud database market, including what different vendors offer to their customers, at the upcoming Cloud Database Battleground digital event. Register for free today to join us on January 27th and gain expert insights into what’s new and what’s next in this dynamic market.