On October 27, 2022, Acceleration Economy hosted the “Data Modernization Battleground” digital event, in which leading data tool vendors were invited to showcase their products before a panel of Acceleration Economy analysts.
In this Data Modernization Battleground moment, Jacqueline Woods, CMO of Teradata, discusses how mid-market companies are using the cloud as a way to access and simplify their data.
00:11 — Mid-market companies — which tend to be younger companies — are focused on cost, access, and simplification as it relates to data. These companies do not want to own all of the data that lives in their data centers.
00:44 — The cloud provides mid-market companies with the opportunity to access their data in a simplified way with the ability to scale and gather various resources they would not have received otherwise.
00:56 — Mid-market companies are accessing and simplifying their data for cloud resources and SaaS applications. These companies are typically running with hyperscalers like AWS, Microsoft, and Google Cloud, which allows them to “ebb and flow with the peaks and valleys of their business.”
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