As traditional B2B companies move to reach both business and direct consumers online, it’s critical to understand the tax implications of selling through this new channel. For many businesses — specifically manufacturers — the result can be new sales tax requirements. In this session, Avalara will share industry insights to help businesses manage tax compliance and provide a great customer experience while navigating this shift.

You’ll discover:

Industry trends around online selling

Why investing in online channels is an important strategy for B2B businesses

Compliance considerations when moving from B2B to B2C

Tactics for preserving customers during the shopping experience

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