You’re watching a top moment from the Industry Cloud Battleground Week highlighting the retail industry. This five-day digital event, which premiered in November 2021, delivered insights to inspire, educate and engage business and technology leaders who are actively defining their industry-specific cloud strategy.
00:09 — When working with retailers, Oracle sometimes advises that they don’t promote to certain buyers that are in the lower margin. Although a business might have a strategic imperative to gain wallet share, the business should aim to gain that wallet share only to the consumers that are most profitable or in its niche market.
00:33 — It’s in the detail and in the data. Oracle’s core applications enable retailers to gain access to that data in a secure, high performance, low cost, and flexible manner.
01:05 — When retailers come up with new strategies, it can take much time to collect insights and optimize them. So, having the detail and speed that Oracle recognizes enables retailers to be successful with their strategies efficiently.