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Home » Why Native Analogs and Native Digitals Perceive Zoom Calls Differently
CXO

Why Native Analogs and Native Digitals Perceive Zoom Calls Differently

Tony UphoffBy Tony UphoffMarch 3, 20232 Mins Read
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In this Road to CIO Summit moment, excerpted from a longer interview Tony Uphoff and best-selling author and Category Pirates‘ Co-Creator Christopher Lochhead look at the difference between native digitals and native analogs through an example of how each experiences Zoom calls. For another example of this split, check out this edited version of the interview. Lochhead will be speaking at Acceleration Economy’s upcoming Digital CIO Summit, which takes place April 4-6. 

00:20 — As another example of the differences between a native digital and a native analog, Christopher says that if a native digital were on this very same call with Tony, and after hanging up, someone asked everyone what they did, he and Tony would likely say “I just had a digital call or a Zoom meeting.”

00:48 — By contrast, a native digital person would likely say “I just had a meeting.” Christopher says that Hannah Grady Williams, a legendary 24-year-old entrepreneur who he finds inspiring, might even describe it as an “in-person meeting.”

01:07 — The “‘aha’ moment” here is that it has never before been the case where human beings’ primary life experience isn’t in the analog world. In the past, the analog world was the primary way that everyone experienced life. Today, we go to school, interview for jobs — at least in part — find a spouse, shop, live, work, and play digitally first in very profound ways. It’s just that analog natives still default to the analog world.


To hear more data modernization, AI/hyperautomation, cybersecurity, and growth strategies from CIO practitioners, tune into Acceleration Economy’s Digital CIO Summit, which takes place April 4-6. Register for the free event here.

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Tony Uphoff

Acceleration Economy Analyst
4X CEO, Leadership Channel Host

Areas of Expertise
  • Board Strategy
  • Cloud
  • Digital Business
  • LinkedIn

Bringing his experiences a 4x CEO, Tony is the host of Acceleration Economy's Leadership Channel, and a Senior Advisor to the CEO and executive team at Xometry, a publicly traded, on-demand manufacturing marketplace. He most recently led the turnaround, growth, and successful sale of Thomasnet.com to Xometry in December of 2021 for $300m. Tony Uphoff is an award-winning technology, data, digital media and marketing services executive specializing in transformative leadership of companies, cultures, people and organizational performance. As an industry thought leader Tony is regularly quoted in The Wall Street Journal, Forbes, Business Insider, and other top media brands, as an expert on the digital industrial economy. Tony also advises senior management and boards of media, marketing, and technology companies as the CEO & Founder of Uphoff Management Advisory, LLC. He also serves as a Trustee of Linfield University and a Mentor at MuckerLabs accelerator.

  Contact Tony Uphoff ...

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