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Home » Why Customer Experience Tops the Supply Chain Agenda in IBM Research
Cloud Wars Horizon

Why Customer Experience Tops the Supply Chain Agenda in IBM Research

Tom SmithBy Tom SmithSeptember 28, 2022Updated:September 28, 20222 Mins Read
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Welcome to Episode 53 of the Cloud Wars Horizon Minute â€” featuring news and commentary hosted by Acceleration Economy analyst Tom Smith. Each episode provides insights into one or more Innovation Accelerators on the Cloud Wars Horizon. This episode focuses on the business and technology plans being put in place by Chief Supply Chain Officers (CSCO).

Highlights

00:50 â€” Tom sets the stage for today’s discussion of an IBM research report on supply chains by sharing core Cloud Wars Horizon coverage themes: supply chains, customer experiences, and the application of technology to fine-tune externally focused processes.

01:33 â€” IBM’s Institute for Business Value surveyed 1,500 CSCOs and COOs in 24 industries on the state of supply chains, tech priorities, and more.

Join us Nov. 15-17 for  Cloud Wars Horizon Week, a digital event analyzing the business and IT imperatives around cloud, AI, automation, and cybersecurity, as well as the innovative companies asserting leadership in these areas.

01:55 â€” The research found that 47% of organizations are looking to cope with well-documented supply chain disruptions by investing in automation tools for decision-making.

02:11 â€”  48% are collaborating with partners to manage disruptions.

02:20 â€” 52% are accelerating investments in digital tech — which includes increasing the level of automation and digitizing physical and asset-driven processes.

02:54 â€” The highest percent of CSCOs — 52% — are looking to deliver better customer experiences, making that the no. 1 priority.


For more exclusive coverage of innovative cloud companies, check out Cloud Wars Horizon here:

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Tom Smith

Editor-in-Chief, Acceleration Economy
Cloud Wars Horizon Host

Areas of Expertise
  • Business Apps
  • Cloud
  • Digital Business

Tom Smith analyzes cloud companies, cloud technology, and cloud customer strategies for Acceleration Economy. He has analyzed and worked in the tech industry for more than 20 years.

  Contact Tom Smith ...

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