Welcome to The Wrap Podcast – where John Siefert, Bridget Courneya, and Aaron Back recap their week and the latest from the business and tech market. Today’s episode is brought to you by Summit North America 2021, our in-person conference the week of October 11th. This week’s themes revolve around cybersecurity integration, including IDS and IPS, automation, cloud, and data.
Summit North America
00:28 – Join us in Houston for Community Summit North America on October 11th – 15th. There will be over 600 sessions hosted by various speakers and Summit committee members. You will be able to learn more about how to get more out of your Microsoft Business Apps. It’s not too late, you can still register here!
Integrate everything. Automate anything.
03:45 – Salesforce had a Dreamforce conference occurring this past week. Aaron shares highlights from their sessions, including the concept of click not code.
05:08 – John elaborates on those highlights by sharing the concept of “Integrate everything. Automate anything.” and how this plays into the Acceleration Economy.
08:17 – For product providers, it’s essential to focus on needs of the customer. Acceleration Economy Battlegrounds are digital events framed with 4-5 questions to help potential customers better understand each vendor’s products/tools, what they can expect, and how they can benefit.
The Global IDS & IPS Industry
9:32 – Guess the CAGR: Global Intrusion Detection System (IDS) and Intrusion Prevention System (IPS) Industry. According to Businesswire, this industry, rooted in cybersecurity, has a global market growth projection of $6.3 billion. Top key players include Checkpoint Software Technologies, Cisco Systems, Corero Network Security, Dell, Extreme Networks, HPE, IBM Corporation, Juniper Networks, and McAfee.
The Importance of Cybersecurity Integration
12:15 – This week, an Iowa farm services provider announced a cybersecurity threat causing systems to be temporarily offline while they contained the issue.
15:31 – Aaron discusses the rise of citizen developers as well as the growing use of artificial intelligence. Additionally, he talked about security and data clouds. For example, a recent Enterprise AI Battleground article covered AI cloud and the data revolution. These examples drive the point of how essential intrusion prevention and cybersecurity integration are.
18:35 – Bridget shares, “Business processes itself really matters and is also worth investigating your security measures at every point of a process.”
19:07 – In considering the importance of investing in the integration of security measures, it’s also important to consider the role that the CFO plays in this.
20:09 – In July, Google released a new cloud IDS security approach which we covered here.
Acceleration Economy Analyst Network
21:16 – In his first piece with the Analyst Network, Wayne Sadin wrote on the board perspective of what structuring looks like and discussed why CIOs should stop reporting to the CFO.
22:58 – John references the Tomorrow’s CFO digital event and the reporting structure of the Information Technology Group into Robert Tabb of Orion Group Holdings Inc.
23:55 – Analyst John Foley wrote the article, “The Financial Services Data Revolution at Wells Fargo & JP Morgan.” He focuses on his perspective of data, questioning what the data means, where it originated, and where it’s going. In addition to Wells Fargo & JP Morgan, he also includes Snowflake in his evaluation of their data cloud.
27:26 – As part of a report published for the Future Office of the CFO, John Foley also contributed to the analyst brief, “Top 6 Benefits of Going Digital for the CFO.”
AI & Monitoring Startup Integration
28:35 – Zendesk recently acquired an AI startup called Cleverly. It uses AI-powered human augmentation to assist customer service agents.
29:31 – Cisco also announced their intent to acquire the monitoring startup, Epsagon. This helps with monitoring the modern applications being built, tracing metrics, and ensuring performance and security. Furthermore, it streamlines governance processes.