In episode 85 of the Acceleration Economy Minute, Kieron Allen discusses Databricks, which is on our Top 10 Shortlist of Data Modernization Enablers.
This episode is sponsored by “Selling to the New Executive Buying Committee,” an Acceleration Economy Course designed to help vendors, partners, and buyers understand the shifting sands of how mid-market and enterprise CXOs are making purchase decisions to modernize technology.
Highlights
0:34 — Databricks Ventures, the investment arm of Databricks, has made a strategic investment in customer success platform Catalyst.

Which companies are the most important vendors in data? Check out the Acceleration Economy Data Modernization Top 10 Shortlist.
0:51 — Kieron says this is Databricks’ first investment into customer success and growth technology and represents an interesting move for the company into the customer intelligence market.
1:05 — This investment is part of a deeper partnership between the two companies, and Catalyst will become further integrated with Databricks architecture. This will benefit the companies as well as their customers.
1:16 — Catalyst customers will be able to draw directly on Catalyst analytics on data stored in the Databricks Lakehouse data lake platform.