June’s live Cloud Wars Expo event featured dozens of industry leaders allowing the Acceleration Economy team access to the inner workings of the greatest growth market the world has ever known. In this News Desk interview, which was recorded live on-site at Cloud Wars Expo, Principal Analyst Aaron Back welcomes Amy Vener, who works in Industry Product Marketing for Microsoft, to discuss cloud solutions to current challenges in the retail space.
00:15 — Aaron introduces today’s guest, Amy Vener, who works in Industry Product Marketing for Microsoft retail.
01:52 — Retail challenges sprouting from pandemic measures, supply chain issues, labor shortages, and inflation have given cloud vendors a host of new problems to solve by adapting their industry-specific cloud infrastructure.
03:48 — “Every retail experience has been redefined.” Amy’s role emphasizes connecting a unified customer profile with an elevated customer experience.
07:41 — The more detailed data available regarding a customer’s experience, the more personalization and fraud protection the Microsoft cloud AI can provide.
09:40 — Innovation and automation without the need for excessive overhead have accelerated customer-centric app development.
11:23 — Amy digs into the modern co-innovation ecosystem within the retail space.
Want to see more from Cloud Wars Expo? On-demand video from the event is available now, with more than 40 hours of cloud education content featuring 100-plus speakers. All content is free to Acceleration Economy subscribers with an on-demand pass.